These two know what you need… they promise. The couple, once dubbed the “fashion-retail dream team,” met in their early 20s in New York, when Sid worked for Ralph Lauren and Lands’ End and Ann was an editor at Vogue and
Glamour. In the years since, they’ve launched Sid Mashburn, a men’s store; Ann Mashburn, a women’s store; and, most recently, Mashburn, a bright, airy concept shop in Atlanta selling everything from baby clothes to home accessories. Shopping at one of their stores (whether at the flagship Atlanta locations or in Dallas, Houston, D.C., or LA) is like going to a bookstore that has been stocked by your most well-read friend: only the best and most interesting titles allowed—no filler.
The stores, which sell clothing from the Sid and Ann Mashburn proprietary labels and other hard-to-find lines, specialize in sophisticated classics. This is the place to find the oxford shirt, distressed-just-right jeans, and suede boots you’ll wear for the next 10 years, along with unexpected delights like African beads. We love the personal attention devoted to every shopper, whether they’ve made an appointment or just walked in. In the midst of an Amazon jungle where shopping has been reduced to a few limp clicks, the Mashburns offer something special: curated, friendly fun.
Sid’s fondest Christmas memory: “One year, I got a horse for Christmas, and there was a wonderful scavenger hunt that led me to find it.”
Ann’s fondest Christmas memory: “I got a doll with a whole little carrying case full of clothes that my grandmother had made—plus matching pajamas for me and the doll!”